Principled Profit: The Good Business Blog

Musings on the world-wide movement for ethical business, frugal marketing, and how honesty, integrity, and quality combine with deep relationship building to create business success. By the originator of the Ethical Business Pledge campaign and award-winning author of Principled Profit: Marketing That Puts People First and five other books

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Tuesday, July 03, 2007

Hidden Tech’s Founder Profiles Me

Hidden Tech was founded by Amy Zuckerman five years ago, to provide both virtual and physical networking for those of us who work at home or other nontraditional settings and use technology to get our work done.


Originally it was focused on the hidden economy of the four westernmost counties of Massachusetts, including my home base of Hampshire County–but now there are members in all sorts of places, like Arizona.


Wile Amy has left the H-T board, she’s still very committed to the concept. She’s recently begun to profile some of the members, and I’m honored that she chose me as the second person to profile.


Here’s a bit from her article that not a lot of people know about me:



He has also been living the virtual American dream by operating a successful virtual business owner for the last 13 years — Accurate Writing & More — from a bucolic farm-house setting in Hadley, Mass. He and his wife, Dina Friedman, a children’s book author and academic, came to this lifestyle region in the Pioneer Valley of Massachusetts (also known as the “Five Colleges” region) “as a compromise between Brooklyn and the Ozarks.” They wanted “fresh air, clean water and an easy pace. Dina wanted job possibilities, friends, others of her ethnicity in the area, so we looked at the intersection of our needs and came to the Valley,” said Horowitz.


I’ve donated a fair amount of time to Hidden-Tech over the years, mostly as a speaker on various aspects of frugal and ethical marketing–and Amy and I have had some preliminary conversations about a book project. It’s nice to get some recognition. Thanks, Amy, and good luck with the new blog!

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